What is a meta description?

A meta description is a tag that is used to give a short summary of your website’s content for users.

Even though the meta description does not help to position your web page on search engines, it does help the CTR and the number of clicks on the search results page. Therefore, a meta description is fundamental for SEO on your website.

Users decide to go on a website according to the information shown on the search results. Of course, whatever they find, they expect it to be exactly what they look for.

Therefore, the meta description’s goal is to convince people that your website is the one to click on.

We’ll give you some tips on how to write a meta description that actually works for your website:

Now that you have all these tips, all you have to do is get creative and start writing those meta description that will improve the CTR on your website. So, go out and start now!